San Antonio | May 8, 2018
Enhanced Connections:
Innovative Thinking for the Strategic Marketer
In a world more digital than ever, where it’s increasingly more difficult to meet consumers’ constantly shifting needs and desires, how are today’s successful brands creating meaningful customer experiences? Join CMOs and executive marketing leadership from across industries as they share insights and best practices in innovative, integrated marketing strategies that drive exceptional customer experiences and real results for brands. Bloomberg and The United States Postal Service host this exclusive half-day program and networking event.
May 8 - Tuesday
Registration and Networking Lunch
Welcome & Opening Remarks
Jeffrey Hayzlett, global business celebrity, primetime television and radio show host, best‐selling author, and sought‐after keynote speaker guides an afternoon of discussion with senior marketing executives who, through innovative, integrated marketing strategies, are shaping the way customers experience their brands in today’s digital world.
Senior Marketing Leadership Spotlight
The evolution of media business models combined with tectonic shifts in consumer behavior means greater competition across channels and platforms. Hear how successful marketing leaders win by combining art and science, tactile and digital, emotion and logic, showcasing their proven techniques to create deeper connections with customers.
Speaker
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Lindsey Roy
Chief Marketing Officer, Hallmark Greetings
Senior Marketing Leadership Spotlight
The evolution of media business models combined with tectonic shifts in consumer behavior means greater competition across channels and platforms. Hear how successful marketing leaders win by combining art and science, tactile and digital, emotion and logic, showcasing their proven techniques to create deeper connections with customers.
Speaker
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John McDonald
Vice President of Business Operations, Poshmark
Senior Marketing Leadership Spotlight
The evolution of media business models combined with tectonic shifts in consumer behavior means greater competition across channels and platforms. Hear how successful marketing leaders win by combining art and science, tactile and digital, emotion and logic, showcasing their proven techniques to create deeper connections with customers.
Speaker
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Nadia Tuma–Weldon
Director, Truth Central, McCann Worldgroup
Fireside Chat and Audience Q&A with Spotlight Speakers
Bring your most pressing questions to this senior panel of strategic marketing innovators who are bridging the gap between the digital and physical worlds to create meaningful connections with consumers.
Moderator
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Jeffrey Hayzlett
Primetime TV & Radio Host, Keynote Speaker, Best‐Selling Author and Global Business Celebrity
Speaker
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Lindsey Roy
Chief Marketing Officer, Hallmark Greetings
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John McDonald
Vice President of Business Operations, Poshmark
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Nadia Tuma–Weldon
Director, Truth Central, McCann Worldgroup
Closing Remarks
Networking Reception
Speakers

Jeffrey Hayzlett
Primetime TV & Radio Host, Keynote Speaker, Best‐Selling Author and Global Business Celebrity
Lindsey Roy
Chief Marketing Officer Hallmark Greetings
John McDonald
Vice President of Business Operations Poshmark
Nadia Tuma–Weldon
Director, Truth Central McCann WorldgroupSponsors
