August 22, 2024 | Atlanta, GA

The Business Value of AI

AI is poised to transform the way we work. This much is known. What most businesses are grappling with is how to accrue ROI from AI investments through meaningful enterprise-wide efficiencies, solving business problems like supply chain stability, and delighting their customers – in a way that is scalable, safe and affordable.

While most of the excitement around generative AI has been in the consumer sector, much has been learned about the commercial uses of this powerful new technology. Early adopters have learned that AI powered tools can vastly improve productivity, and therefore profitability.

This briefing will gather business and technology executives to share their experiences and provide insight into their strategies for deploying AI that achieves a desirable ROI. The overall result is a stronger, more nimble business, better equipped to win in a challenging and dynamic market.

Key takeaways include:

  • Strategies for implementing AI that lead to ROI
  • Ensuring scalability and safety, as well as affordability
  • Lessons learned from successful implementations and any pitfalls encountered along the way

August 22 - Thursday

3:30 pm

Registration and Networking

4:00 pm

The Business Value of AI - Atlanta

4:00 PM EDT – Welcome Remarks

  • Tim Stenovec, Anchor, Bloomberg Businessweek TV & Radio

4:05 PM EDT –  Opening Remarks

  • Gargi Dasgupta, Director, Product Management & AI Leader, IBM

4:10 PM EDT – Optimizing Customer Service with AI Assistants

Customer service is too often expensive for companies and frustrating for customers, resulting in a lose-lose instead of a win-win scenario. These panelists share how they’ve integrated AI tools into their customer service operations – from self-service to agent assist – and the transformative (and measurable) effect it’s had on their businesses.

  • Tosin Odesanya, Senior Vice President of Strategy, Transformation & Digital Customer Care, Synchrony
  • Satya Raghavarapu, Vice President, Asset Management Technology, Northern Trust
  • Genia Wilbourn, Senior Vice President, Global Customer Operations, Verizon Business Group
  • Moderator: Tim Stenovec, Anchor, Bloomberg Businessweek TV & Radio

4:35 PM EDT – IBM Sponsor Spotlight: The Rules of AI ROI

  • Gordon Thompson, Executive Vice President, Business Strategy, Sirion
  • Moderator: Edward Adams, Editor, Bloomberg Media Studios

4:45 PM EDT – Ensuring the Ethical Use of AI

Hilary Wandall leads the development and continuous improvement of a global compliance and ethics (C&E) program, including privacy, data ethics and responsible AI. In this discussion, Hilary will share her journey in developing a set of ethical principles and processes that have been embedded throughout the enterprise.

  • Hilary Wandall, Chief Ethics & Compliance Officer, Dun & Bradstreet
  • Moderator: Jackie Davalos, Technology Reporter, Bloomberg

5:05 PM EDT – Leveraging AI to Improve Productivity and Profitability

These panelists share how AI enabled their companies to transform how work gets done – improving productivity, performance, and profit margins. The discussion includes implementation best practices and ROI achieved.

  • Arthur Hu, Senior Vice President & Chief Information Officer, Lenovo
  • Shubha Mohan, Head of Platform Architecture, Invesco
  • Jason Porter, Senior Vice President, Global Supply Chain and Operational Efficiency, AT&T
  • Neeraj Tolmare, Senior Vice President & Chief Information Officer, The Coca-Cola Company
  • Moderator: Brett Pulley, Atlanta Bureau Chief, Bloomberg

5:35 PM EDT – Salesforce Case Study: Transforming the Enterprise and the Customer Experience

Juan Perez is responsible for the global IT team, driving digital strategy, and the technical integration of newly acquired companies. Juan also partners closely with customers to advise on their digital transformations.

  • Juan Perez, Executive Vice President & Chief Information Officer, Salesforce
  • Moderator: Jackie Davalos, Technology Reporter, Bloomberg

5:55 PM EDT – Closing Remarks, Networking Reception Begins

Sponsor

IBM is a leading global hybrid cloud and AI, and business services provider. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Nearly 3,000 government and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM’s hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM’s breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and business services deliver open and flexible options to our clients. All of this is backed by IBM’s legendary commitment to trust, transparency, responsibility, inclusivity and service.