May 1, 2020  | 9:30am ET / 2:30pm BST

Bloomberg Breakaway CEO Town Hall: Navigating the COVID-19 Crisis


As the COVID-19 pandemic touches all facets of daily life for almost everyone around the globe, no industry is untouched. Chief executives are juggling multiple, competing top-level demands on their time and attention as they try to keep their companies whole during a crisis with no as-yet identifiable endpoint. The Bloomberg Breakaway CEO Network kicks off a special virtual event series, designed to keep CEOs and business leaders connected to discuss how they’re weathering the current storm, both pain points and surprise opportunities, and what they’re doing every day to make sure their companies, employees, customers — and they themselves — come out the other side intact. Speakers include Alan Jope, CEO of Unilever; Richard Edelman, CEO and Founder of Edelman, and Carol Massar, Host of Bloomberg Breakaway and Bloomberg Radio. Join us and bring your questions to take advantage of this unique opportunity to gain insights specific to challenges you are facing.

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May 1 - Friday

9:30 am

In Conversation With Alan Jope, CEO, Unilever

Bloomberg’s Carol Massar welcomes our online audience to our first virtual Breakaway CEO Town Hall and introduces Unilever CEO Alan Jope to talk about his experiences leading one of the world’s largest consumer brands through these unprecedented times.



  • Carol Massar

    Co-Anchor Bloomberg Businessweek, Bloomberg Television and Radio

10:00 am

CEO Town Hall with Richard Edelman and Judy Smith

Richard Edelman, CEO and founder of Edelman, and Judy A. Smith, founder and CEO of Smith & Company, talk with Carol Massar about their views on the current crisis, how they’re advising their clients, and what CEOs can be doing to communicate strong, decisive leadership during these unprecedented times. We’re also encouraging our online audience to send in their questions so that we can hear what’s most important to them.



  • Carol Massar

    Co-Anchor Bloomberg Businessweek, Bloomberg Television and Radio


Alan Jope

CEO Unilever

Richard Edelman

President & CEO Edelman

Judy A. Smith

Founder and President Smith & Company

Carol Massar

Co-Anchor Bloomberg Businessweek Bloomberg Television and Radio

Sponsorship Information

Bloomberg Live works with sponsors to integrate them into the program, ideally in a way that augments the delegates’ experience and advances each sponsor’s goals. Bloomberg Live can deliver on a wide variety of goals— thought leadership, V.I.P. client treatment, generating borrowed interest via media (print, online, social), introductions to individual delegates, product demo or showcase, branding, use of conference content or content generation, media relations or other objectives.

For sponsorship opportunities, please contact:

EMEA: Paul Cox,

Americas: Dana Glosman,